Measure the employability and career mobility of your students with real-time data

employability

In the digital age, the true value of an educational or corporate institution is no longer measured only by the number of graduates or the perceived quality of its programs. Today, the most powerful metric is the real impact your training has on people’s professional lives.

With POK Proof of Knowledge, you don’t just issue verifiable NFT digital credentials: you turn every certificate into a living device for employability and career mobility analysis.

This means you can know, with precision and in real time:

  • Where your graduates are working.
  • If they have changed jobs or industries.
  • How long it takes them to get promoted.
  • What additional certifications they have earned.
  • How their professional network evolves after your program.

How it works in practice

When your institution issues an NFT credential with POK, that credential is linked to the student’s or employee’s professional profile.
If the graduate shares it on LinkedIn or other professional platforms:

  • POK detects changes in position, company, and location.
  • It analyzes patterns by career, program, cohort, or graduation year.
  • It delivers visual, exportable reports that show the real impact of your program, both at the individual and group level.

The information is updated automatically, without relying on manual surveys or alumni calls that often go unanswered.

Tangible benefits for your institution

  1. Reputation and differentiation
    Showing real employability figures positions your institution as a benchmark for quality and results. It’s not just about claiming your programs are good: you can prove it with verifiable data.
  2. Evidence-based academic optimization
    Adapt your curricula based on the skills the market is rewarding. If you see that graduates with a certain profile secure more opportunities, you can reinforce that area in your academic offer.
  3. Post-certification engagement
    By maintaining an active link with your alumni through their credentials, you create a living community that continues to interact with your brand even years after graduation.
  4. Attracting new students and corporate clients
    Employability data is a powerful sales argument both for prospective students and for companies looking to train their employees.
  5. Marketing with real data
    Turn every report into a data-driven marketing campaign, boosting your conversion and credibility.

Conclusion

With POK, employability measurement is no longer a costly, slow, and perception-based process.
Now you can prove, in real time and with verifiable data, that your institution not only educates but also transforms lives and careers.

Frequently asked questions

The free (Web2) version of POK is perfect for those who want to start without costs or restrictions. It allows issuing and verifying unlimited digital credentials with custom design and compatibility with open standards. Verification is done via a unique link or QR code, and the credential remains active indefinitely.

The NFT (Public Blockchain) version goes further: each credential becomes a unique and unalterable Non-Fungible Token, registered on a public blockchain. This enables:

  • Decentralized verification without relying on the platform.
  • Historical traceability showing when and by whom it was issued.
  • Digital ownership for the recipient, who can store it in their wallet and display it on professional networks.


Both versions are compatible, and you can migrate credentials from Web2 to NFT at any time without reissuing or losing history.

Yes. POK includes a visual editor that allows tailoring each credential to the institutional or corporate image.

You can customize colors, fonts, backgrounds, logos, signatures, and information layout.

Additionally, you can define reusable templates to streamline mass issuance and maintain design consistency.

Customization is not only aesthetic: you can also include dynamic fields that are automatically filled with recipient, course, or certification data.

For NFT credentials, the visual design is combined with technical metadata on the blockchain, ensuring that the information displayed matches what is recorded on the network.

This means it not only looks good but is also backed by cryptographic security.

POK is aligned with the most relevant industry standards, including:

  • OpenBadge 3.0: the most widely used open standard for digital badges
  • W3C Verifiable Credentials: an internationally recognized data model for verifiable credentials
  • European Learning Model (ELM): a European framework to ensure interoperability in education and employment


Complying with these standards means that credentials issued with POK can be integrated and verified on other platforms, learning management systems (LMS), and job boards that support these formats.

This gives issuers and recipients peace of mind that their credentials won’t become obsolete or tied to a single provider.

Start recognizing achievements with POK!